In today’s competitive market landscape, effective branding and product development are essential for companies seeking to stand out and capture consumer attention. Branding goes beyond just a logo or tagline; it encompasses the entire perception of a company or...
Budgeting is the cornerstone of personal finance management, enabling individuals to allocate their income effectively, prioritize spending, and achieve financial goals. At its core, budgeting involves creating a plan for how money will be spent, saved, and invested...
“Marketing is the homework that we do before we have a product.” -Philip Kotler- Marketing is the lifeblood of any business. It’s the art and science of understanding what people need and want, and then finding innovative ways to fulfill those...
The air buzzed with excitement as the Rotaract Club of the University of Sri Jayewardenepura, through its Club Service Avenue and Finance Committee, prepared for the spectacular event – “A Memorable December 4.0.” On December 22, 2023, Lounge 42 in the...
‘Entrepreneurship is about creating change, not just companies’. -Mark Zuckerberg Entrepreneurship is a dynamic journey filled with risks, challenges, and triumphs, encapsulating the spirit of innovation and perseverance. At its core, entrepreneurship is...
An investment in knowledge pays the best interest. – Benjamin Franklin ITEX ’24 is one of the fundraising projects consisting of two phases organized by the Finance Committee of the Rotaract Club of University of Sri Jayewardenepura with the purpose of raising...
