How to Survive in the Market

How to Survive in the Market

In the ever-evolving landscape of business, survival hinges on the ability to adapt and thrive amidst dynamic market conditions. Here are six key strategies to not only survive but also thrive in the competitive market: First and foremost, knowing your customers...
Monthly Gathering: February

Monthly Gathering: February

”We had each other. That’s how we won.”  -Lando Calrissian The monthly gathering for the month of February of the Rotaract Club in University of Sri Jayewardenepura was held on the 29th of February from 7.30 p.m. onwards via Google Meets. This time the...
Branding and Product Development

Branding and Product Development

In today’s competitive market landscape, effective branding and product development are essential for companies seeking to stand out and capture consumer attention. Branding goes beyond just a logo or tagline; it encompasses the entire perception of a company or...
Budgeting

Budgeting

Budgeting is the cornerstone of personal finance management, enabling individuals to allocate their income effectively, prioritize spending, and achieve financial goals. At its core, budgeting involves creating a plan for how money will be spent, saved, and invested...
Marketing

Marketing

“Marketing is the homework that we do before we have a product.” -Philip Kotler- Marketing is the lifeblood of any business. It’s the art and science of understanding what people need and want, and then finding innovative ways to fulfill those...